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6 Mistakes to Avoid During the 2023 Black Friday Sale

6 Mistakes to Avoid During the 2023 Black Friday Sale

Most retailers offer incredible deals across categories on Black Friday. With so many amazing offers, it is easy to lose track of expenses and be tempted to buy almost everything carrying a discount. These are common mistakes that may somewhat diminish the sheer benefits buyers could get during the sale season. So, to help one make the most of Black Friday deals, here are some of the other common mistakes to avoid:

Overspending
One may be tempted to dive into Black Friday shopping without a plan, resulting in overspending and, ultimately, not having enough left to get things they really need. Spending without a well-defined plan is one of the critical mistakes to avoid during big sale days. An easy solution here is to create a budget a few weeks before the sale day. Following this, one can allocate specific amounts of money for certain necessary products (say, setting aside $600 for a new smartphone). Then, one should stick to this budget irrespective of the circumstances. Come what may, one should not avoid spending more than $600 on a smartphone, even if the $900 model seems more tempting. Practicing self-control is essential during the shopping season; however, it can help one avoid overspending and getting things they do not need. So, making a budget can help one keep expenses in check while shopping.

Buying outdated gadgets
Many retailers use big sale days like Black Friday to offload the goods that have been lying in their inventory for months. So, one may find absolutely incredible discounts on certain products (say, to the tune of 85% to 90% off on the retail price) during the sale season. This is especially true for tech products like smartwatches, smartphones, and laptops. Here, it is important to recognize and ignore deals on outdated and poor products. Such gadgets may have old processors, outdated software, poor data security protocols, and obsolete design. Alternatively, shoppers should consider the latest gadgets launched just before or during Black Friday. Some retailers may dupe many buyers by offering them low-quality or outdated products at dirt-cheap prices during the shopping season, so it is up to the buyers to avoid falling for this age-old trap.

Overusing credit cards
Credit cards seemingly offer unlimited purchasing power to customers, making them want to use the cards without abandon to buy products during a huge shopping event like Black Friday. However, this can be a huge mistake. Credit card purchases simply add to the credit repayment bill one will have to address later. Additionally, if one pays for too many goods and services with their credit card, then the interest and credit bills will be just as massive, especially on spending over the recommended limit. So, one should set a budget considering the credit cards or consider using a debit card or cash during Black Friday to avoid overspending.

Only choosing big retailers
Unsurprisingly, buyers flock to Amazon, Target, Walmart, and other large retailers on Black Friday every year. To their credit, big retailers handle high volumes of orders and deliveries seamlessly during the shopping season. However, smaller brands and local stores are also likely to offer great discounts during the shopping season. One just needs to make a few phone calls to know whether they can get an offer or a bigger discount on certain products than what a huge retailer is providing. Shopping at large retail stores and e-commerce sites is not a mistake per se; however, supporting local retailers can help them grow and build a stronger presence in the area, which can be a good thing for the local community. Doing so goes a long way toward their growth. So, consider looking up local stores hosting Black Friday sales.

Waiting till the last minute
One may want to wait for Black Friday to start making plans and go on a shopping spree. However, that can be a mistake, as most goods sell pretty quickly during the sale, soon going out of stock. To avoid missing out on necessary products, one should plan ahead and find early-bird deals a few days or weeks before Black Friday. Such offers help one get what they want without waiting for the sale day. Further, shopping early during the sale season can help one avoid long waiting lines.

Neglecting security
Massive shopping events like Black Friday are great opportunities for hackers and cybercriminals. If one is reckless with their payment and personal information while shopping, they are at a higher risk of dealing with a cyberattack. So, to ensure complete security and safety, one needs to be careful with offering their personal data like their name, card details, home address, email ID, and other sensitive information. While shopping online, it is important to shop from secure, known websites that have set up multi-factor authentication (consisting of one-time passwords, secret questions, and biometric verification) at their payment portals to reduce the risk of information theft.

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